The Prairie Country Music Association stands as a beacon of our industry. We have a vision to promote our artists, foster growth and celebrate the rich tapestry of country music.
We are the cornerstone for fans, artists, producers, and many more.
We are dedicated to creating an environment where creativity thrives without boundaries. Where respect is given, and the safety of our members is never compromised.
Country music has been a passion of Candace Schick's for as long as she can remember. From falling asleep on the stage at her parent's dance hall as a child, to being an entertainment writer for a community newspaper, and later working with Saskatchewan's top artist management company and record label, Candace's passion for local country music and artists has grown exponentially. After nearly two decades of involvement and holding several executive positions on the provincial music association's board, Candace was named the 2021 Country Music Person of the Year by the Saskatchewan Country Music Association. Today, she looks forward to bringing a new music association to the prairie provinces and celebrating the musicians, songwriters and industry personnel that call this place home.
Larry Lennox describes himself as "just a small town Sasky with a love of music, the outdoors, cars, and family!" For over 20 years, Larry has been a part of the music scene as DJ, Karaoke DJ, sound guy, singer, musician, and now the Vice President of the Prairie Country Music Association! Larry brings with him a passion to perform as he is often a weekly host and performer at various open mics throughout Saskatoon and area. From classic country, top 10 hits and even a rock classic, Larry can play them all.
Michelle Serby has been an integral part of the Saskatoon Country Music scene since 2017. As a member and volunteer of the Saskatchewan Country Music Association Saskatoon Chapter Michelle held the position of secretary for four years and has given her time to numerous committees including Saskatchewan's Next Big Star and the Saskatoon Curling Bonspiel. She was also a nominee for the SCMA Country Music Person of the Year in 2021 and 2022.
Michelle continues to lend her skills to the Prairie Country Music Association as Secretary and Membership Coordinator.
When she is not busy typing out minutes, or inviting everyone to the next meeting, Michelle spends her time with her boyfriend Reid or caring for her cats.
Michelle Serby has been an integral part of the Saskatoon Country Music scene since 2017. As a member and volunteer of the Saskatchewan Country Music Association Saskatoon Chapter Michelle held the position of secretary for four years and has given her time to numerous committees including Saskatchewan's Next Big Star and the Saskatoon Curling Bonspiel. She was also a nominee for the SCMA Country Music Person of the Year in 2021 and 2022.
Michelle continues to lend her skills to the Prairie Country Music Association as Secretary and Membership Coordinator.
When she is not busy typing out minutes, or inviting everyone to the next meeting, Michelle spends her time with her boyfriend Reid or caring for her cats.
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